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Branding is more than a catchy tagline, sleek website and polished logo; it’s the feeling people get when they interact with your business. When you think of a brand like Apple or Starbucks, what specific emotions do you feel? What certain expectations do these brands set? This emotional connection and clarity are what define a […]

Branding Types to Avoid as a Small Business Owner: Part 1

July 10, 2024

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