You’re the expert...
You’ve got the skills. The receipts. The results. But your message still feels all over the place.
You're caught in the cycle: rewriting your bio (again), overthinking every post, and constantly Googling how to stand out in a sea of sameness.
You’ve taken the courses. Hired the designer. Tried to DIY the strategy.
but your brand doesn’t show it yet.
If that sounds like you,
KEEP READING!
What you really need?
Strategic brand assets and a proven system that shows your expertise—and fast.
And the best part?
You don’t have to figure it out alone.
→ Meet The Brand Force
Each bot lives inside ChatGPT and walks you through a guided process—asking smart questions, pulling your answers through proven frameworks, and delivering tailored brand copy that’s ready to use.
Think of it as your private brand strategist... powered by AI.
A system of 5 expert-trained AI assistants that gives you real strategy, custom clarity, and done-for-you brand assets—without hiring an agency or spending months stuck in your head with half-finished ideas.
Delivers:
▸ Your Personal Brand Statement
▸ Strengths Snapshot
▸ Iconic Identity Blueprint
Find your vibe, voice, and visibility edge so your brand actually feels like YOU.
The Personal Brand Identity Coach
Your AI-Powered Brand FORCE Team for $399
Use them one at a time—or follow the full brand-building system for the biggest impact.
Delivers:
▸ Your Positioning Statement
▸ “Why Me” Copy
▸ Edge Tagline
▸ Ideal Client Snapshot
Nail your niche, clarify your edge, and create your brand foundation.
The Brand Clarity Strategist
Delivers:
▸ Your Elevator Pitch
▸ Brand Mission + Values
▸ Business Bio
▸ Brand Statement
Turn your strategy into clear, client-winning messaging that turns scrolls into sales.
The Brand MESSAGING MENTOR
Delivers:
▸ Your Signature Framework
▹ Step names
▹ Visual layout direction
▹ Summary paragraph
Transform your method into a signature framework that elevates your authority and packages your genius.
The Signature Framework Builder
Delivers:
▸ Personalized rewrites that make your content sound real, relatable, and totally YOU.
Humanize your content and remove the AI tone - so it sounds more human, natural, and aligned with your brand voice.
THE CONTENT HUMANIZER
Delivers:
▸ 5 Pitch-Ready Signature Talk Titles (with key takeaways + formats).
Craft your signature talks, story angles, and content pillars that land you in the spotlight
The Brand Speaking Strategist
brand clarity DOESN'T NEED TO take months
What You’ll Walk Away With:
Your Complete AI Brand-Building System
Each brand-building bot delivers a strategic, done-for-you brand asset you can start using immediately.
Here’s how your brand and your business will transform:
No more blending in. With your done-for-you “Why Me” statement and Positioning Snapshot, you’ll finally have the words to own your niche and stand out as the go-to.
Positioning Clarity That Turns Heads
KEEP SCROLLING - THERE'S MORE!
No more blending in. With your done-for-you “Why Me” statement and Positioning Snapshot, you’ll finally have the words to own your niche and stand out as the go-to.
No more blending in. With your done-for-you “Why Me” statement and Positioning Snapshot, you’ll finally have the words to own your niche and stand out as the go-to.
A Personal Brand That Feels Like You
You’ll confidently show up with a consistent voice, vibe, and point of view—thanks to your custom Personal Brand Statement and Strengths Snapshot that actually sound like you.
Messaging That Converts Scrolls to Sales
No more vague bios or wordy captions. With your ready-to-use Elevator Pitch and Business Bio, you’ll have a client-magnet message that makes people say, “I need this.”
A Signature Framework You Can Sell and Scale
You’ll turn your process into a powerful, polished system with your new 3–5 Step Signature Framework—perfect for offers, talks, and authority-building content.
A Spotlight Strategy That Gets You Seen
No more guessing what to say or post. With your Signature Talk Titles and Visibility Topics, you’ll know exactly what to pitch, post, and present to land opportunities.
ICON - THE PERSONAL BRAND IDENTITY COACH
I’ve always known what I do... but actually putting it into words that position me as the expert? That’s where I always got stuck. Until SHRP! It pulled everything together and created a solid foundation I can keep building on. Plus, I can’t wait to start using the new tagline it suggested too!”
– Andrea
Custom Showit Website Designer
SHRP - THE BRAND CLARITY STRATEGIST
- Beth Nydick
Media Strategist & Creator of Mic to Millions™
Working with ICON was next-level clarity and brand power in one. ICON helped me crystallize my brand voice, map a licensing-ready framework, and create talk titles that will open doors everywhere. I walked away with a full brand system that feels 100% me and positions me for major growth. Total game-changer.
"SHRP asked the right questions, made me think, and helped me finally put messy (and overthinking) thoughts into context.?
"This wasn’t just strategy it was soul-aligned, market-smart, and immediately actionable."
AXIS - THE SIGNATURE FrAMEWORK BUILDER
Now, I have a tight, no-fluff brand message that I can use across every asset in my business—from my website to social media and emails. This is easily worth 10x the price and will provide so much value to your business. ”
– PAIGE WILCOX
OWNER OF WILCOX WELLNESS & FITNESS
LUMI - THE BRAND MESSAGING MENTOR
- Mindy East, Keynote Speaker + Networking Coach
I was launching a new membership, Networking School, and needed a signature framework to teach my networking method—something clear, concise, and motivating. While I use ChatGPT, I didn’t know what to ask to create it. AXIS changed that. I recommend it to anyone wanting to elevate their business with a signature framework
"I spent just an hour with LUMI and I refined my brand message better than the last 10 years of working with business coaches and mentors."
"In under an hour, its thoughtful, targeted questions helped me create a framework that far exceeded my expectations."
Why The Brand Force?
Custom to YOU.
Because you’re done guessing your way to clarity. Unlike random bots or prompt packs, The Brand Force is:
Your answers are pulled through branding systems that adapt to your voice, audience, and business goals.
Built by a Strategist.
Every assistant is trained using Mallika’s proven branding frameworks—not internet fluff.
A Full System.
Each bot can work solo, but together they create a complete, cohesive brand.
Strategic + Fast.
You’ll get clarity and confidence in less time than a strategy call (and without the bill).
How It Works
Get clarity + assets in minutes.
STEP 3:
Answer a few strategic questions.
STEP 2:
Follow the brand-building system.
STEP 1:
Includes lifetime access. No subscriptions. Work at your pace.
$399
Your One-Time Investment:
The Brand Force Total Value: $997
Start with SHRP for positioning—or pick the one that solves your biggest brand gap.
Each bot walks you through a smart, brand-strategist-backed process. No prompt writing. No tech skills needed.
In under an hour, you’ll walk away with tailored, ready-to-use content that reflects your true brilliance.
This isn’t another vague tool or one-size-fits-all system. These bots were built with my real frameworks—the exact ones I use with private clients—and trained to help you think, write, and act like a brand CEO.
You don’t have to guess your way through it. You don’t have to do it alone.
Let’s build a brand that reflects your brilliance—and grows your business with clarity, speed, and confidence.
That Makes People Say ‘I Need That’
Build a Brand
After working with powerhouse brands like L’Oréal and Olay, I made it my mission to bring that same high-level strategy to bold entrepreneurs who are ready to grow—and tired of spinning.
But here’s the thing: building a brand takes time. Messaging is hard. Most of the tools out there are either way too basic or way too confusing.
That’s why I created The Brand Force.
Hey there—I’m Mallika Malhotra, The Brand CEO™. I’m a brand strategist, mentor, speaker, and AI innovator with one goal: to help experts like you stop blending in and finally stand out.
ECHO - THE BRAND SPEAKING STRATEGIST
"Before LUMI, I’d tell people what I do, and they’d just nod, smile, and move along. Now? They’re actually getting it—and more importantly, asking how they can work with me! My messaging is clearer, stronger, and finally clicking!"
– BRIT BOZIK, CONTENT STRATEGIST
LUMI - THE BRAND MESSAGING MENTOR
- Lori Young, Offer Strategist + Creator of OfferMojo™ Squad
"Echo made designing my signature talks feel effortless. In just 10 questions, I received five talk ideas that were not only clear and compelling—but fully aligned with my brand and offers. Each one came with audience takeaways, positioning, and format suggestions, which made planning so much easier. Echo helped me move from “What should I talk about?” to “I’m ready to pitch this.” Highly recommend if you want to speak with more purpose and impact."
"I’m getting more inquiries, more connection calls, and actual leads!"
"Echo helped me move from “What should I talk about?” to “I’m ready to pitch this.” "
ICON - THE PERSONAL BRAND IDENTITY COACH
"The Brand Clarity Strategist could not have come at a better time! As I'm evolving my brand, my messaging has been in a gray zone. There's no way I could get this clarity by asking questions in ChatGPT. The targeted questions created a compelling and magnetic message, positioning, and branding strategy. I can't wait to update my website, social, and other assets to strengthen my brand and business. Get it ASAP!!"
- Mridu Parikh, LIO, Chief Stress Squasher
SHRP - THE BRAND CLARITY STRATEGIST
- Lori Young - Offer Strategist, On a Mission Brands
"ICON was like looking in the mirror, and finally seeing myself clearly. It captured not just what I do—offer strategy, but the energy I bring: grounded, intuitive, emotionally attuned, and quietly powerful. ICON gave me language I didn’t have before and affirmed the deeper mission behind my work. This tool is pure magic for entrepreneurs who want to lead with clarity, resonance, and alignment. "
"This tool nailed my message and key differentiator in just minutes."
"In just 15 questions, it gave me a personal brand report that felt like it had been pulled straight from my soul. "
Delivers:
▸ Your Personal Brand Statement
▸ Strengths Snapshot
▸ Iconic Identity Blueprint
Find your vibe, voice, and visibility edge so your brand actually feels like YOU.
The Personal Brand Identity Coach
Your AI-Powered Brand FORCE Team for $399
Use them one at a time—or follow the full brand-building system for the biggest impact.
Delivers:
▸ Your Positioning Statement
▸ “Why Me” Copy
▸ Edge Tagline
▸ Ideal Client Snapshot
Nail your niche, clarify your edge, and create your brand foundation.
The Brand Clarity Strategist
Delivers:
▸ Your Elevator Pitch
▸ Brand Mission + Values
▸ Business Bio
▸ Brand Statement
Turn your strategy into clear, client-winning messaging that turns scrolls into sales.
The Brand MESSAGING MENTOR
Delivers:
▸ Your Signature Framework
▹ Step names
▹ Visual layout direction
▹ Summary paragraph
Transform your method into a signature framework that elevates your authority and packages your genius.
The Signature Framework Builder
Delivers:
▸ Personalized rewrites that make your content sound real, relatable, and totally YOU.
Humanize your content and remove the AI tone - so it sounds more human, natural, and aligned with your brand voice.
THE CONTENT HUMANIZER
Delivers:
▸ 5 Pitch-Ready Signature Talk Titles (with key takeaways + formats).
Craft your signature talks, story angles, and content pillars that land you in the spotlight
The Brand Speaking Strategist
Frequently Asked Questions
These aren’t random bots or generic templates. Each AI assistant is built by Mallika Malhotra, The Brand CEO, and trained using her proven brand strategy frameworks. That means every answer you give is pulled through a strategic system—not the internet’s guesswork. The result? Output that’s customized, clear, and rooted in expert-level thinking.
Yes. If you can click a link, type into a chat box, and answer questions about your business—you’ve got this. No coding. No setup. You don’t have to “train” anything. These AI assistants come pre-loaded and ready to work.
While The Brand Force works with the free version of ChatGPT works, we recommend ChatGPT Plus for best results. The free plan may have timeouts or daily limits. With ChatGPT Plus, you’ll experience faster, more stable performance—especially with longer or more detailed tasks.
- Your Positioning Statement
- Brand Bio and Elevator Pitch
- Brand Mission, Values, and Promise
- Signature Framework
- Signature Talks and Content Pillars
- Your “Why Me” Statement
Whether you’re a beginner building a new brand or a seasoned entrepreneur rebranding to match your growth—this system meets you where you are. It’s for service providers, coaches, consultants, creatives, and experts who want to sharpen their message and amplify their brand.
Brand strategy takes time—but The Brand Force helps you accelerate. We recommend setting aside 1 hour per bot to get the best results. This gives you time to reflect on your answers and thoughtfully review your outputs. (And yes—be sure to save your work!)
Yes! You get lifetime access to The Brand Force. That means you can come back and revisit any bot as your brand evolves—no monthly fees, no surprises.
You don’t have to do this alone. If you’d like personalized feedback or expert help applying your insights, you can book a private 60-minute Brand Review Session with Mallika for custom guidance, clarity, and next steps.
Because The Brand Force is a fully digital, instantly accessible product with lifetime access, we do not offer refunds. You’ll receive immediate access to all six AI assistants and the strategic frameworks that power them. If you have questions before you buy, we’re happy to help you decide if it’s the right fit.
That Brings in Clients
If you’re still wondering if this is for you—ask yourself this:
Are you tired of feeling unclear about how to talk about what you do?
Are you tired of being passed over because people don’t get what you bring to the table?
The Brand Force is your shortcut system to brand clarity.
You’ll walk away with done-for-you assets—from your elevator pitch to your signature framework—that position you as the expert you are.
It’s like hiring a brand strategist… but faster, easier, and without the four-figure bill.
Build the Brand
$399
Your One-Time Investment:
The Brand Force Total Value: $997
No subscriptions. No upsells. Lifetime access, forever.
With your purchase, you’ll get an additional brand-building bot
BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT 🩷 BONUS BOT
She takes your content—emails, bios, blogs, or pitches—and helps rewrite it so it sounds real, human, and nothing like a copy-paste from ChatGPT.